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For hairdressers & hair salons

Digital loyalty card for hairdressers & salons —
keep clients coming back

Six weeks between appointments is six weeks for a client to forget you and try someone new. A loyalty card keeps your salon top of mind — and Myndel makes it effortless for any hairdresser or salon to run one.

Set up free in 10 minutesSee how it works

Free during early access. No credit card needed. See pricing →

The real problem

Why do salons lose clients between bookings?

📅 Long gaps create drift. A client who books every 6 weeks has 6 weeks to find another option. Loyalty gives them a reason to return to you specifically.
🔕 You have no visibility into who is going quiet. Clients do not announce when they switch salons — they simply stop booking. It can be months before anyone notices.
💳 Paper loyalty cards are easy to forget, and they give you no way to follow up or spot a client going quiet.
A good starting programme

What a salon card usually looks like

Appointments sit six to eight weeks apart, so a ten-visit card takes well over a year to fill. Four to six is the range where a client can see the end from the beginning.

  • 4–6 appointments → a conditioning treatment
  • 5–6 appointments → a product to take home
  • 6 appointments → an upgrade on the next visit

Starting points, not rules. You choose the number of stamps and the reward, and can change both at any time.

How it works

How does Myndel work for hair salons?

1
Create your card in 10 minutes
Set your stamp goal (4, 5 or 6 visits, for example), write your reward (free treatment, upgrade, product), and add your salon name.
2
Clients scan once to join
On their first visit, they scan your QR code and enter their details once. After that, you add each appointment by scanning the card on their phone with yours, or by finding them by name in your list, and the client’s card updates with their current progress.
3
An automatic nudge when a reward is close
When a client’s reward is getting close, Myndel can email them. No reminder needed on your end.
4
Spot clients going quiet
Set the gap that suits your salon — eight weeks, say — and any client who goes longer without a visit is flagged. You can send a win-back email in one click to any client who agreed to marketing emails.
Customer experience

What do your clients see?

After their first visit, clients receive a personalised loyalty card by email with your salon name, their stamp count, and their progress toward the reward. Every visit updates their card — they can see exactly how close they are to a free treatment. Myndel sends progress and reward emails according to your notification settings.

There is no app to download and no password to choose. The card lives in their inbox. When the time comes to book, they have already been thinking about your salon.

Your secret weapon

How do you catch clients before they drift away?

Salon clients do not always announce when they switch. You set how long is too long — eight weeks, say — and Myndel marks a client At risk, in orange, in your dashboard once they go longer than that without a visit. A client who books every 6 weeks, now silent for 10 — you will see it before it becomes permanent.

"Sophie books every 6 weeks. It's been 10 weeks. One click sends a win-back email — your salon, your message."

Read more: How to win back customers who've stopped coming in →
Customer retention for salons — what actually works →

More ways to grow your regulars

Get more Google reviews
Ask customers for an honest review after the right visit.
Learn more →
Bring a friend
Give regulars an easy way to invite someone new and track the referral.
Learn more →

Set up your loyalty card in 10 minutes — free

No POS integration. No app for your clients. Works from your phone or tablet.

Create your loyalty card

Free during early access. No credit card needed.

FAQ

Common questions from salon owners

Can I add a stamp after an appointment without the client present?

Yes. You add stamps from your dashboard at any point. Their card updates as soon as the stamp is added — no need for them to be in the salon.

What reward works for a salon?

Common rewards include a free conditioning treatment, a free blow-dry, a product, or a discount on the next booking. You set the reward — there is no fixed template.

Does it work if I rent a chair and don't have a full salon system?

Yes. It also works for independent chair renters, because Myndel does not require a salon POS or booking platform. All you need is a phone or laptop and your dashboard — nothing in Myndel assumes a central system exists.

How does Myndel keep clients thinking about my salon between appointments?

Their card always shows how close they are to their reward, and Myndel can email them as it gets close. It is a gentle, branded reminder of your salon landing in their inbox — without you having to do anything.